;

Marketing

 

Required Course

OAD 31863PRINCIPLES OF MARKETING (3)

Elective Courses

Select three from the following:

OAD 36964PRINCIPLES OF ADVERTISING (3)

OR

OAD 40363ADVERTISING STRATEGIES (4)

OAD 43264ORGANIZATIONAL CHANGE (4)

OR

OAD 40563PUBLIC RELATIONS (3)

OAD 40464SELLING: PERSONAL PRINCIPLES & PRACTICE (3)

OAD 40864INTERNATIONAL MARKETING (3)

OAD 41264MARKETING RESEARCH AND ANALYSIS (3)

OAD 41364CONSUMER BUYING BEHAVIOR (3)