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Catalog 2014-2015

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Catalog 2014-2015 > Graduate Offerings > Concentrations > Marketing

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Marketing

Related Programs

  • MBA

 

 

 

Degree Requirements

Coursework Options

Prerequisite:BUS 7450 Strategic Marketing

Choose four from the following:

BUS 7451ADVERTISING & PROMOTIONAL STRAT
BUS 7452E-COMMERCE & INTERNET MARKETING
BUS 7453PUBLIC RELATIONS & PUBLICITY
BUS 7454DISTRIBUTION & SUPPLY CHAIN MGMT
BUS 7455MARKETING RESEARCH