Catalog 2024-2025
Ottawa University Catalog 2024-25
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Catalog 2024-2025
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Undergraduate Offerings
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Minors
> Marketing
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Marketing
Minor Requirements
Required Courses
MKTG 31863
PRINCIPLES OF MARKETING (3)
MKTG 41264
MARKETING RESEARCH AND ANALYSIS (3)
MKTG 41364
CONSUMER BUYING BEHAVIOR (3)
MKTG 41534
DIGITAL MARKETING (3)
Elective Courses - select two from the following:
MKTG 31864
MARKETING MANAGEMENT (4)
MKTG 40464
PROFESSIONAL SELLING (3)
MKTG 41334
INTEGRATED MARKETING COMMUNICATION (3)