Catalog 2015-2016
Ottawa University Catalog 2015-2016
President’s Message
About Ottawa University
Academic Calendars
Academic Policies
Admission - Undergraduate
Admission - Graduate
Alumni Association
Consumer Information
Bookstore
Campuses
Course Descriptions - Undergraduate
Course Descriptions - Graduate
Course Load
Expenses
Faculty
Financial Aid
General Policies
Graduate Programs
Graduate Offerings
Graduation Policies
Library
Pre-professional Programs
Registration
Schools at Ottawa University
Student Life - The College
Student Life - Adult Campuses and Online
Student Services at the College
Undergraduate Programs
Undergraduate Offerings
About Undergraduate Majors
Majors
Minors
Accounting
Biology
Business Administration
Christian Studies and Ministry
Communication
Economics
Education - PreK-12 Licensure
Education 6-12 Licensure
English
English Speakers of Other Languages
Health Care Management
Human Resources
Human Services
Leadership and Management
Marketing
Mathematics
Music
Philosophy
Psychology
Sociology
Theatre
Theological Studies
Concentrations
Ottawa University Board of Trustees 2015
University Contact Information
Site Map
Catalog 2015-2016
>
Undergraduate Offerings
>
Minors
> Marketing
Print this page
Marketing
Degree Requirements
Required Courses
OAD 31863
PRINCIPLES OF MARKETING
OAD 40363
ADVERTISING STRATEGIES
OAD 40563
PUBLIC RELATIONS
OAD 41264
MARKETING RESEARCH AND ANALYSIS
OAD 41364
CONSUMER BUYING BEHAVIOR
OAD 42463
SOCIAL MEDIA MARKETING