Master of Business Administration - Marketing Concentration (Not Available after March 2017)

Ottawa University’s Master of Business Administration has been developed to serve the needs of adult learners and organizations with a high quality professional preparation in business within which the importance of personal values and professional ethics are incorporated. The Master of Business Administration emphasizes a global perspective on business, communication skills and direct application to students’ current and future career goals. This track is geared to new or aspiring executives looking for advancement to the next level.  Students will be exposed to the advanced leadership skills and the ability to think at the executive level.

Degree Requirements

Students are highly encouraged to take their courses in this recommended sequence:

Complete accounting and economics prerequisites if required (BUS 7010 Intro to Quantitative Analysis,

undergraduate course(s), or MBA Math)

Module I

BUS 7000 Organizational Behavior and Theory

BUS 7200 Value Systems and Professional Ethics

Track Course #1

Module II

BUS 7450 Strategic Marketing

BUS 7500 Managerial Economics

BUS 7600 Managerial Finance

BUS 7700 Management Information Systems

BUS 7800 Management Accounting

Track Course #2

Module III

BUS 8500 Grad Seminar: Business Policies and Strategies

Track Course #3

Track Course #4

 

Requirements List

BUS 7000ORGANIZATIONAL BEHAVIOR & THEORY

BUS 7200VALUE SYSTEMS & PROF ETHICS

BUS 7450STRATEGIC MARKETING

BUS 7500MANAGERIAL ECONOMICS

BUS 7600MANAGERIAL FINANCE

BUS 7700MANAGEMENT INFORMATION SYSTEMS

BUS 7800MANAGEMENT ACCOUNTING

BUS 8500GRADUATE SEMINAR: BUSINESS POLICIES AND STRATEGIES

BUS 7451ADVERTISING & PROMOTIONAL STRAT (3)

BUS 7452E-COMMERCE & INTERNET MARKETING (3)

BUS 7453PUBLIC RELATIONS & PUBLICITY (3)

BUS 7456PRODUCT MANAGEMENT (3)